Whether you’re an avid TV-watcher or simply enjoy perusing the new and popular products section of your local store, you’re sure to have run into the iconic As Seen On TV logo. For years, new and exciting products have been showcased to homes around the world through TV commercials, and we’re thrilled to be able to offer some of these here at Stoneberry! Here’s a quick history of the iconic As Seen On TV franchise as well as a couple common questions answered.
As Seen On TV is a company that shows off thousands of innovative products from tons of different brands through TV commercials and infomercials every year. The signature red logo that you’ve likely seen in stores started off as nothing more than a way to show off which popular products on the shelf have been showcased on TV, but as the As Seen On TV product family grew, it turned into a company centered on bringing new inventions and products into your home through TV.
We are excited to bring you some of their best sellers, including Arctic Air, Floor Police, Bell + Howell, and more. Make sure you scroll through your As Seen On TV selection next time you shop with us online—we feature several online-exclusive As Seen On TV products that you won’t see in our catalog!
Businesses have been advertising their products on TV ever since 1941, when the first commercial was shown before a baseball game between the Brooklyn Dodgers and the Philadelphia Phillies. But the As Seen On TV logo first made its debut in 1996. It was created by A.J. Khubani, the CEO of Telebrands, who made now-household brands like PedEgg popular.
Since then, the logo has been used by hundreds of different products, turning it into the trusted symbol it is today. At Stoneberry, we have a whole section devoted to As Seen On TV gifts and items, making it easy to shop these iconic products. Plus, with our buy now, pay later program, they’re even more affordable! You can apply in just a couple of clicks, be pre-approved instantly, and if approved for Stoneberry Credit, you can shop not only As Seen On TV items, but electronics, cookware, jewelry, décor, home improvement, and more on a convenient payment plan.
It’s difficult to know what the very first As Seen On TV product was, since businesses have been showing off their top items on TV commercials since the 1940s. The company featured in the very first TV commercial sold watches, though this was long before the term “As Seen On TV” was coined.
Ron Popeil is credited with being the first TV pitchman, with his debut product being a gun-shaped garden hose nozzle with soap stored inside called the Spray Gun. Since then, thousands of products have been seen on TV, ranging from sunglasses and home improvement tools to fitness machines and household gadgets. Many stores now have whole aisles devoted just to As Seen On TV products, and we have an entire section for them at Stoneberry.com too!